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INSIGHTS Blog

Ideathon: The £100 million Hack

You may have heard us say people/community are at the heart of our business. Last week we put our money where our mouth is… introducing the £100 million Ideathon.
 You may have heard us say people/community are at the heart of our business. Last week we put our money where our mouth is… introducing the £100 million Ideathon.

esynergy is on an exciting journey with a goal of achieving a £100 million revenue by 2027. We invited our community to come together to problem-solve and create innovative ideas to address the key challenges to our business. The end goal being to create a winning idea that would be allocated a £20K budget with which to go and execute.

We were honoured to have 35 of our amazing community join us last night to participate in the event. Teams were allocated a key business challenge and distributed into 6 teams. The teams created an idea based on 3 key business challenges:

  1. Growth & Go-to-market: How can we improve commercial health, create a clear market proposition and achieve exceptional customer experiences?
  2. Community Building: How do we create an engaged community powered by our internal communities and champions, whilst being recognised for its high standard?
  3. Value: How do we define measurable value and ensure we are providing this in our engagements?

With 6 innovate and creative ideas it was tough to choose only 1 winning idea but a winner had to be chosen… A massive congratulations to Team Lovelace. We are incredibly excited to see the idea come into fruition and the impact it has on the future of esynergy.

esynergy team x